Why putting your logo on American-made products is good for business

If you are thinking of advertising your small business in made-in-the-USA promotional products, your time could not be better! See statistics from this 2020 survey 1 Ask consumers about American-made products:

  • About 70 percent of survey respondents said they prefer products made in the United States.
  • More than 46 percent of respondents think that made-in-America products are of better quality than those produced in other countries.
  • Sixty percent of respondents will pay more for products made in the United States.

In addition to the above mandatory statistics, there is another reason for a smart choice to buy US-made products when choosing branded products: Most consumers associate US-made products with increased employment and a prosperous economy. Your goal is to connect directly with your target audience by shopping locally, purchasing products made in the USA, and helping community families and neighbors across the country. When you want to promote your small business, local charity, youth sports team, or special event, American-made products allow you to connect your brand with a sense of local pride and national patriotism.

Not just for the fourth of July

Shopping for USA-made products is a great way to celebrate the summer holidays, including the Fourth of July, Memorial Day and Labor Day Weekend. In fact, we have a complete patriotic collection that is suitable for this purpose. But even more, the decision to buy products made in the United States and locally made is a year-long priority. Instead of being a season-aware event associated with parades, picnics and big sale events, ready-made USA products present an ongoing focus on a shorter carbon footprint, slower, more intentional lifestyle and more meaningful shopping and merchant interactions.

What products are made in America?

Products made in the United States may be made in whole or in part in the United States. A product is considered to be manufactured in the United States if it is manufactured in more than 50 percent of U.S. parts in the United States. If this percentage is lower, you’ll see the word choice: “Parts of this product are made in the United States.” You can also see: “Manufactured and imported parts of the United States.”

You may be wondering where you can find USA-made products. In most cases, you need to look at individual products to determine which ones are made in the United States, which are partially made in the United States, and which are made in another country. In some cases, a company will help you through a selection of products made in America

With National Pen, for example, you’ll be able to easily identify USA-made or partially manufactured products in almost any promotional product category you’re looking for. Our make-in-the-USA collection includes the most popular and functional categories of customized products, including beverages, totes, pens, stationery, games and more. Below are some winning American made products designed to engage your customers and promote your special event and your small business throughout the year.

The product is 100% made in the United States

Stadium Cup

Like baseball and apple pie, these made-in-USA stadium cups will start the party and get your branding in every hand.

22 oz pitcher stadium cup: big enough to hold a drink big enough to stay at a game or party.

16oz Reusable Run Stadium Cup: Double-walled, dishwasher-safe plastic makes this two-tone stadium cup a protector.

Plastic cups and water bottles

Full color 20 oz. Quick Color Bike Bottles: Tour de France or Tour de USA, these USA-made bike bottles are bright enough to stand out in any crowd.

32 oz Translucent Flip Top Water Bottle: Bright and sporty, and all the room they need to hydrate on the trail, field or sideline.

Old Fashion Cup – 9oz: USA-made, BPA-free, and ready to serve drinks and branding at your next event.


3 ″ USA Made Flat Shutterproof Ornament: Elegant and fragmented, this plastic ornament is safe for kids, pets and all kinds of active holiday families.


Small Discus: Good old fashioned, ready for all-American fun, ready-to-use USA discus delivery.

The product is partly made in the United States

Design wrap pen

Parts of this Uber personalized pen are made in the US, and a festive “thank you” from the custom design options, red, white and blue, is bound to make you feel patriotic.

Design Wrap Superball Pen: The stick pen is a classic, and so will your branding.

Design Wrap Translucent Chlorama Pen: A boost of translucence adds extra appeal to this compelling pen.

Design Wrap Contour Pen with Antimicrobial Additives: Antimicrobial additives help keep this pen sterile!


Design Wrap Monthly Magnetic Calendar: This monthly magnetic calendar puts the date and your branding front and center.

Are you buying American or USA?

It is advisable to use the term “Made in America” ​​versus “Made in America” ​​when referring to where a product is made. This is because the United States may refer to North America, including countries other than the United States, such as Canada or Mexico. When you say USA in particular and not North America in general, it is better to refer to “USA-made products” instead of the term “American-made products.”

Have fun promoting your brand as you support US companies in your community and across this beautiful country.


1 https://www.prnewswire.com/news-releases/survey-says-americans-prefer-made-in-usa-301163756.html

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