Nobody knows – oh today

Lamar Digital

By Jim Johnson,
Managing director, Johnson, Freight & Company

No one knows

“That’s what it’s like
To be bad people
To be miserable people
Behind blue eyes “

We are interrupting this program for a special announcement. I usually like to keep it light and fun (as well as fun as I can be which is not too much). But after hearing the news that a 3rd kid in high school where my kids were in school had committed suicide this weekend, bringing the number to 3 for the month of May, I felt the need to do something. So here’s my sad cry out.

Almost all of us have committed suicide in one way or another. But does anyone else in our youth think this is close to a new epidemic level? I was blind to these statistics until I checked the CDC website (and a few more places):

  1. It is one of the leading causes of death in the United States, especially among 15-24 year olds
  2. About 46,000 Americans die each year from suicide (125 per day)
  3. Each suicide leaves at least 6 people who are left behind with immense proportions of pain and grief.
  4. Excerpt from the Healthline article (reference below): “I knew, on some level, my death would be painful for the people I love. I can’t say how heavy it was in my heart … but after a certain point, when you think that You are burning alive, you can only imagine how to put out the fire as soon as possible. “
  5. An estimated 1.2 million people attempt suicide each year … and 12 million think (at least those who reported).
  6. The social cost of suicide in the United States in 2019 was estimated at $ 490 billion. (Am I still getting your attention?)
  7. 90% of those who attempt suicide and survive do not die by suicide. Many are happy that the suicide attempt failed.

Thanks Johnson, but what does that have to do with the outdoors? Like a broken record, I repeat we have the largest megaphone in the world. Digital makes us much more efficient as megaphones (উৎপাদন 0 production, rapid change, broadcast). Isn’t this the month of mental health awareness? Have we done enough yet? I challenge you OAAA, agency and operator. As Tim Ferris likes to ask during all his interviews, “What if you could put something on the billboard?”

To get the ball rolling … you have to think …


“Please let us hear”



Admin (and female) … please show me the next OB.

Suicide Information (
Suicide statistics | AFS
Suicide statistics and information – save
I have attempted suicide. Here’s what suicide survivors want to know (
Survivors of Suicide Face Grief, Questions, Challenges – Harvard Health
Securities Trading through SteelPoint Capital Member FINRA / SiPC

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