Month: June 2022

Advertising, Marketing & MediaTechnology

Oh Classified Today – Oh Today

Out of the scope of home career

OOH Jobs, OOH Consulting, Wrapping Vehicles, Printing,
Mobile billboards, photos, truck parties, experimental

Here is today's selection of #OOH jobs and services

Employment-
ালTalika-
Real estate, operations, creative and administrative
Formatco-Sign installer
Formatco-LED video screen service and installation technology

Sale

Lukmedia: Business Development Representative (remote)
Liquid outdoor mediaFlorida Regional Accounts Director

Management

PrintingCircle Graphics & Associated Poster Inc.Printing

Service - Get it out, Photofetch, Move the average, Wrap

Free Representative (Want position) Available space is free subject
For ad rates and information, email: [email protected]

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OOH Recruitment
Oh owners
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Business Development Representative

About the job

Luke Media is looking for a business development representative who will help us grow our business through our top-of-the-funnel lead generation strategies. We are looking for an enthusiastic business developer who is aroused by the challenge of reaching and meeting new possibilities through a multi-channel outbound prospecting approach. Experience in the media industry in the United States is preferred. This role works directly with the CRO and CEO of the company.

Responsibility

  • You will be the pioneer of the new account by owning the outbound prospecting process from potential list creation to outbound outreach (use of email, cold calling and social and sequencing), to booking meetings.
  • Create thematic 'Hunt List', compile leads from various sources including Zoominfo and create our lead pipeline on Hubspot.
  • Ongoing activity tracking and analysis to find opportunities to improve oneself and the company as a whole.
  • Attend appropriate digital / virtual events to build leads and build relationships
  • Develop skills in Look Media products to reach goals
  • Track activity on the CRM Dashboard and participate in experiments to optimize conversions at different funnel stages.
  • Research industry trends and support sales team beyond sales best practice goals.
  • Participate in the development, improvement and documentation of workflows and processes.
  • Manage BDR related activities, reports and dashboards on Hubspot
  • Sales and support the company as a whole, along with other initiatives as needed (we are a small and growing company and everyone pitch into it) may include but is not limited to: social media account management (help us be the voice on social issues), marketing Bail, etc.
  • Other responsibilities assigned

About you - qualifications and skills

  • 1-3 years of direct B2B sales experience, ideally for the media industry (but not mandatory)
  • Outreach Activity and Quick Success in Meeting Quotas in Booking Meetings.
  • University degree
  • Experiences displayed on Hubspot - Create and run sequences, template management, cold calling, report creation and management.
  • Understanding the landscape of the media industry and especially the outdoors.
  • Self-promoters with excellent decision making and strong work ethic.
  • Excellent time management and organization skills, including the ability to manage multiple projects simultaneously and work in a fast-paced work environment.
  • The energy, perseverance, wealth and appetite needed to create strong sales results,
  • Collaborative, empathetic, solution-oriented mindset.
  • Proficiency with Microsoft Office Excel and PowerPoint
  • Experience and understanding of database concepts
  • Bonus points for the experience of photo-editing software
  • Deep knowledge of US geography.
  • Excellent communication skills, written and oral.
  • Contribute to a positive team environment and company culture.
  • Detailed-based with the ability to oversee projects from scratch through completion
  • We are looking for entrepreneurial people who are interested in doing whatever it takes to create look media

What we provide:

  • An open and collaborative culture where everyone has a voice
  • Opportunity to quickly become a senior sales leader
  • Competitive compensation package including base salary and incentive commission package
  • Private time off
  • Healthcare stipend
  • SEP IRA program
  • Location - Remote (required business cost cover)

Look about the media

Look Media provides hyper-local media on a scale with over 4,000 ad sites nationwide across 170 DMAs. With 45% of the daily commute for shopping and work (Geopath), about half the street traffic is reserved for the shopping center parking lot - the modern town square - where we own the media. Our energy is reaching people in outdoor formats with impressive visuals in a retail environment where people are most open to receiving branded messages. We have been verified by repeat clients over the past decade in multiple sectors including healthcare, insurance, telecom, CPG, government, finance and technology and have worked with leading advertising agencies across the country.

We have a very open, collaborative and casual culture and welcome people with creative thinking and results-oriented attitudes. Look Media is growing rapidly, and this is a great opportunity to help our company grow and develop as a leader in the organization.

Look Media is committed to maintaining a diverse work environment and proud to be an equal opportunity employer. We encourage appeals from people of indigenous, ethnic, people with disabilities, gender and sexually diverse communities or people of inter-ethnic identity. If you have any accessibility requirements or concerns regarding the recruitment process or employment with us, please let us know to provide suitable accommodation.

Contact:

[email protected]


Florida Regional Accounts Director

Liquid Outdoor Media is a boutique outdoor advertising company with a national portfolio of media features. We are looking for a regional account manager to market our new digital outdoor advertising feature in Miami / Ft Lauderdale, Tampa, Orlando, and Ft Myers. In addition, this location will represent our national portfolio of high-profile digital and static OOH assets for Florida-based companies and advertisers.

The ideal candidate should have a minimum of 2 - 5 years experience in media sales, especially outdoor media sales. This candidate must be a self-promoter with a great work ethic and have existing relationships with local / regional advertisers and advertising agencies throughout South Florida. This is a remote location and will require travel if needed.

The salary plus commission structure is consistent with the experience of the candidate. Benefits included.

Click on the link here for more information https://www.liquidoutdoor.com/jobs

Contact:
[email protected]

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OOH Recruitment
OOH agency / service
Contact us today
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formetco 360 software logo

Formatco Is experiencing tremendous growth and is currently recruiting for the following positions in Georgia:

  • Sign installer
  • LED video screen service and installation technology

To learn more and apply, visit:

https://www.indeed.com/cmp/Formetco/about

Formatco The package offers a wide range of benefits, including health, dental, vision, short-term disability, long-term disability, life insurance, 401K, and payment time. Formetco requires a drug-free workplace, and a pre-employment drug test.

EOE

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OhOH Printers and Suppliers
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OOH service

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Message for Wrapify

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To make it to the outside media The largest national Mobile billboards And field marketing companies.
With streamlined and scalable operations, it can run its mobile billboard and field marketing efforts in any market across the United States, as well as offering key staff across the country, including national account executives, operations team members, lead drivers, and drivers. National Field Manager and Brand Ambassador.

Since 1997, the company has established itself as a key player in the industry, helping to create more integrated and unique deliverables, including almost any type of vehicle or resource needed for your campaign.

Driver Carrier Link: https://www.doitoutdoors.com/careers/
Product / service link: https://www.doitoutdoors.com/mobile-billboards/

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A message for FotoFetch

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A message for Movia Media

Helping brands maximize their advertising results
With a unique combination of mobile advertising and technology.
Movia installs tracking and Wi-Fi collecting devices on trucks that act as moving billboards,
Provides real-time impression analytics and retargeting opportunities.
Brands can view their real-time dashboard
To see when, where and who saw their messages and track their ROI.
www.moviamedia
Email: [email protected]

Phone: (416) 271-1008 / (212) 851-6587

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Oh the free agent

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#OOH Jobs and free agents today

Published every Saturday and Monday. Open classified ads.
Free Agent (Position Wanted) Available Space is subject to free
For billing rates and information, contact BillBoard @ OOH Today.com
Paid advertising communication services for outdoor industries
Open classified ads2

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Oh they said today – Ocean Outdoor Tim Blakely – Oh Today

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Advertising, Marketing & MediaTechnology

Oh, now I got it – oh today

Once a week, not weak. So they say

By Nick Coston, US sales director, Neuron; Art writer

"Oh, now I understand."

Yesterday afternoon, a beautiful Memorial Day Sunday, I took a ride to my friend Dennis' house. Dennis, from a small town in North Carolina, is great with all kinds of barbecues and smoked meats. So I went to get some fresh smoked, chopped hogs, some of his world famous Hugh Slough and some homemade mac and cheese that he somehow cooks on a smoker. We have been going through this routine for more than five years during certain holidays and during Super Bowl. Most importantly, it's an excuse to spend a few hours chatting with my oldest friends in the DC area. She was my housekeeper for a few years between my fourth and fifth marriage. I think so.

I mean, it took a while to recover when Morgan Fairchild left me, so why not reunite with a former sports writer, now a sports novelist / editor, and a serious pit-master? Talk about rubbing salt in my wounds - d'oh! I was jealous of every divorced man. And I gained a lot of weight.

So yesterday when we started the discussion sitting in his living room, well, practically everything, he asked a logical question that I'm sure a lot of people want answers, but are afraid to ask. Remember Dennis knows that I have been working in the outdoor media industry since 2001. He has seen all the mini-billboards in our house, movie transit-shelter posters and a few framed Joe Camel ads. In fact, a very spacious, Joe Camel bus side ad, gold frame, hanging over the cover over my fireplace. It was there until the wife of number six came and immediately dropped it off saying that it was not a good impression for my four year old son to stay with us. He was probably right.

Actually, we were real life "two and a half men", although I'm not sure who played Charlie Shin.

So it was clear to Dennis that I had worked in the billboard industry. When we sat down yesterday, we started talking about some writing and editorial projects that he is working on. I told her I understood the importance of good editing and she said on the show that she would read my Wednesday piece OOH Today.

Except for one thing that bothered Dennis. The question goes like this: "Then tell me, fat boy", his 30 plus year nickname for me, "I keep seeing the initials oh, what does it stand for? Are you trying to say the word oh, but don't know how to spell it?" I thought you would go to college?

And there's a big problem among my media friends কেন why our industry isn't growing as it should. Most, even lightly educated people, do not understand what OOH means. Don't even start me on pDOOH.

About six years ago, at a "OOH" conference, a very smart and well-experienced media owner firmly declared that we dropped the word "billboard company" and went with "out-of-home media". He felt it explained, in more professional terms, what our medium actually does. It makes sense, without a thing. Everyone and their dog knew what a billboard was, they were around forever. But oh? Why try and change a term that has been successful for so long?

Coca Cola Billboard for short-lived new Coke. (Photo by Getty Images © Todd Gipstein / CORBIS / Corbis)

It was like changing the name of Santa Claus. It's hard to come up with a real name. New Coke? How long did that last? Just give me a coke. I don't need a new one.

And Dennis is not the only person I've come across whose abbreviated form, OOH, needs to be clarified. Some tell me it's not a good sign when we need to explain it.

A few years ago when I was trolling to buy outdoor media for new clients, I remember making a phone call to a major, well-known brand company. I got the Chief Marketing Officer on the phone. He said. "How can I help you". I told him I was a big media buyer for a well-known company. He then asked a logical question, "What kind of media are you buying?"

I thought my chance was here to show how hip and trendy I am.

“I specialize in buying outdoor media. I don't think you currently use outdoor media and I think it would be a great outlet for your advertising plan. "

A little long pause, then a deep breath. "Boy, what's the media out of the house?"

"Why didn't you just say that," he said with a smile. "Everyone knows what a billboard is, let's hear what you have to say." I never used the term outdoor media again.

Now when I travel, and I talk to the person next to me, they say hey what do you do for a living? Because they will never believe that I am a male model, I tell them the truth.

I tell them I work in the billboard industry. You know, big signboards on the side of the highway. These could be the nice little TV sets at the gas pump or the little screens you check out at your grocery store. All these billboards only pass in different forms and with the same information different technologies.

People now understand what I'm saying, they shake their heads and say "how great it must be, I've never met anyone in the billboard business" then they start telling me which billboard products they like and which billboard products they like. No.

They do not say that I have never met anyone in the media outside the home. Or OOH. ‘Because no one will understand this word that is not really in our industry. And isn't that what we're trying to do, to convert those who don't currently run their ads into our business to consider using us? How do we grow if we can't convert dollars from other types of advertising into ours? How can they consider using us if they have to ask "What do you mean, what is the media outside the house? And why are you shouting ohh at all the caps?"

Now I don’t know if I’ve solved the problem of our few years of slow sales growth. If I do, you all owe me a lot of money. But somewhere along the way we have lost a little bit of our identity, something that has made us special. At recent conferences, both World Out of Home and Geopath / OAAA, the term "we're going through another golden age right now" is being used. It's as if we're in a media renaissance outside the home. Okay, maybe we are. But if we are really going through another golden age, why not continue to include the word that has brought us so far, a word that everyone knows when we bring it up that we are talking, the word when we call it cold we always have it Say what

Billboards. A word that everyone understands. It’s a word that comes from everything else in our industry. If this is indeed another "golden age outside the home", let us not forget where any word has brought us to today and continue to put those words in our dictionary, as well as on our sales pitches.

So next time someone asks me what I should do to make a living, I think I should include both conditions. "I work in outdoor media, you know, billboards." Explaining to me saves a lot.

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Hivestack and Yahoo DOOH have announced a partnership – Oh Today

Yahoo and Hivestack, the world's leading, independent programmatic digital out-of-home (DOOH) advertising technology companies, have announced a strategic partnership to integrate their industry-leading technologies and enable global premium, programmatic DOOH cross-channel media campaigns. .

Through the partnership, Yahoo's omnichannel Demand Side Platform (DSP) will be integrated with Hivestack Supply Side Platform (SSP), which will give Yahoo and its clients Hivestack's premium globalHO to convert Hivestack's premium in real-time bidding (RTB) transactions. Open Exchange and Private Marketplace (PMP) Deals.

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Bruno Guerrero

“The evolutionary programmatic DOOH landscape has created many opportunities for brands, advertisers and media owners to make the channel a meaningful and measurable connection to viewers around the world. With premium global DOOH inventory and access to data, we are thrilled to have the opportunity to integrate with Yahoo DSP to facilitate seamless, efficient experience of Omnichannel marketers to transact across DOOH. " Bruno GuerreroCOO of Hivestack.

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Evan Markman

"DOOH marries high-impact creatives with cost efficiency across an omnichannel campaign strategy," said Evan Markman, Chief Business Officer at Yahoo. "Early in space, Yahoo helped advertisers maximize DOOH screens throughout customer journeys and build meaningful and memorable connections. The partnership extends that capability and affords Yahoo DSP advertisers a diverse, global and premium OOH inventory Hivestack."

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Barry Frey

"The outdoor sector has seen a resurgence in the past year, fueled by innovative creative work, digital convenience and a return to 'normal'," he said. Barry Frey, President and CEO of DPAA. “With summer on the Northern Hemisphere horizon, expect to see the world's biggest brands shine across OOH screens - from tall billboards to checkout isles. We're thrilled to see key players and DPAA board members like Yahoo and HiVestack connect to facilitate this interaction between customers and brands. "

Advertisers and companies can instantly access Hivestack's worldwide DOOH inventory through Yahoo DSP.

About Hivestack

Hivestack is the largest independent, global, fully stacked, marketing technology company, strengthening the buying and selling side of programmatic digital out-of-home (DOOH) advertising. Hivestack was founded in 2017 with headquarters in Montreal, Canada and operates in 25+ countries around the world.

About Yahoo

Yahoo is a global media and technology company that reaches nearly 900 million people worldwide, bringing their money, sports, shopping, gaming and news closer together - the trusted products, content and technology that fuel their day. For partners, we provide a full-stack platform for businesses to drive growth across ad, search and media and drive more meaningful connections.

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Find out what consumers really think about DOOH – OOH TODAY

Kantar GroupIts new global study explores consumers' ideas on digital out-of-home (DOOH), finding that they not only welcome DOOH into their environment, they find it innovative and informative.

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The survey was conducted by Xaxis and Kinetic with 11,000 respondents from 11 countries, and showed DOOH's perceptions on its own and compared them with other advertising channels.

In many key categories, the survey indicates that consumers around the world consider it to be equal to or even more than other popular channels, including TV, online video, and social media. They like, believe and engage with DOOH and it improves the environment around them, often offering a favorable assessment of DOOH compared to marketers.

Key insights include:

  • + 50% say DOOH encouraged them to make a purchase there and then
  • 63% of customers say it makes their trip more interesting
  • + 77% describe DOOH as "very" or "quite" informative
  • 53% say DOOH gave them all the information they needed to make a purchase
  • DOOH is considered to be 50% more memorable than social media
  • 37% say DOOH is entertaining, compared to only 21% who thought online advertising was entertaining.

Download Outdoor Anatomy

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Oh they said today – what thrills’ Livia Brown – oh today

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Advertising, Marketing & MediaTechnology

Sun protection and brand promotion: a match made in heaven

In summer, winter, spring and autumn, when the bright days of the sun feel positive and the future feels hopeful. It’s no wonder when the sun comes out, we want to be too. Help your customers practice sun protection while being at the center of our solar system all year round. Creating a meaningful connection with customers often involves helping. Go the extra mile by spreading the word (and a branded gift or two) about how to protect yourself from the sun. Below are some sun protection tips to keep in mind while enjoying the sun and promoting your small business.

What is most important for sun safety?

Looking for sun safety tips that really work? According to the American Academy of Dermatology Association1Here's how to protect yourself from the sun:

  • Cover with smart clothing: With lots of light, stylish sun protection shirts, shorts and leggings, you can protect your kids and yourself while having fun. Most sun protection clothing includes a UPF of 50 (Ultraviolet Protection Factor).
  • Shade and sit on it, too: Whether a tree, umbrella, or a wide brimmed hat, finding shade is a smart pursuit. If your shadow is smaller than yours, it means the sun is the strongest and the shadow is especially helpful.
  • Go overboard at sea: Water, snow and sand reflect the sun and increase the risk of sun damage. Use extra protection when you're on the beach, skiing or sunbathing.
  • Apply sunscreen anyway: Use a water-resistant sunscreen with SPF 30 or higher that provides broad-spectrum protection (protection from UVA and UVB rays)

When is the sun the strongest?

The sun's rays are strongest between 10:00 am and 2:00 pm

What are the most popular sun activities?

If you are planning an employee outing, a client reunion or special event, note the most popular events for sun seekers2:

  • Going to the park for games, picnics or barbecue
  • Going to the pool or the beach
  • Walking or hiking

Please recommend a gift that puts sun protection first

What better way than to make it easier for your caring customers to stay safe in the sun? Check out these practical and trendy promotional products that snap sun protection.

Sunglasses with logo

Stay in trend with this sun safety tip: From sports to classics, everyone looks a little cooler in the shade. By sending your message to one of these options temples, you can advertise your small business because your customers are comfortable and more protected from ultraviolet rays.

Eco rubberized sunglasses

Malibu sunglasses

Customized hat

The best way to stay cool and protect your face from the negative side of the sun? A promotional cap, of course! Get your name on one of these baseball cap winners and advertise on trails, sporting events and around town.

Price Buster Cap - Embroidery

Wash cap

Sunscreen and lip balm

To protect your fingers from the sun, you should not start your day without sunscreen and neither should your caring customers! Choose promotional sunscreen and lip balm and be part of their daily skincare routine.

SPF 30 sunscreen in clear bottle with 1.9 oz carabiner

Full Color Printed Customized SPF 30 Lip Balm

Drinks

Hydration is needed to stay safe in the hot sun. These trendy drinkware options make it even more appealing to have a cold drink (and your logo) on hand.

24 oz aluminum pouch water bottle

17 oz first stainless steel vacuum-insulating bottle

17 oz Nyla stainless steel vacuum-insulating water bottle

Fans

Hosting a special outdoor event? Place a customized fan in each chair so guests can keep their seats cool and comfortable whether in the sun or in the shade. Great for weddings, concerts and special services.

Handheld pop up fan

Mini fan

Cooler

Cold drinks and snacks are ready for fun in the sun, and these customized coolers come to the rescue. Great for lunch at work, gatherings on the beach and everything in between.

Heated Grayson Cooler Lunch Bag - Front Pocket

Cooler bag

Keira Cooler

Sunny days, sun protection, and strong sales

There are so many great ways to connect with your customers because they enjoy the outdoors. At work, during play and every day, sun protection is always in style and so will your branding when you choose a sun ready gift for your next event.

Source:

  1. https://www.aad.org/media/stats-sunscreen
  1. https://www.nrpa.org/about-national-recreation-and-park-association/press-room/new-survey-reveals-americans-top-outdoor-recreation-activities/